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5 Steps to (Re) Validate Your Event and Maximize Your ROI with Mahoganey Jones. The Next Big Thing, a Webinar Series by Eventcombo

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Agenda
10 mins - Brief Introduction by Host 
30 mins - Session by Mahoganey Jones, Founder & CEO, Event Specialists
15 mins - Q&A 

Topic Description
Tired of planning the same events year over year that produce the same results? Avoid death by meetings by efficiently validating your event to make sure it is one your audience wants to attend. Every event should be an opportunity to generate revenue for your association or organization while reinforcing your business goals and objectives.

This session will teach you how to validate your event to ensure you get buy-in from your members, board, staff and attendees while maximizing your ROI.

Objectives:
  • Understand when it is time to (re)validate our events
  • Understand the steps to validate our events
  • Identify tools to validate our events and maximize ROI

About the Speaker
Mahoganey is an event expert. She founded and runs Event Specialists, one of Canada’s pre-eminent event production and management firms. She is the FIRST (yah, the first!) Canadian Event professional to become a Certified Digital Event Strategist. She also considers herself a poutine aficionado! It has been 17+ years since Mahoganey took a jump into the Events world – and she still wakes up each day with a real love for her work! She has won numerous awards for her contributions to the events world, including the 2021 “Event Professional of the Year” & “Top 100 Most Influential People in the Events Industry".

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