BizPhilly Presents:
Take Your Biz Further - Small Business & Entrepreneur Seminars: For the Epic Dreamers and Dynamic Doers!
Feature Presenter:
Dafan Zhang, Esq.
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Professor, Business, Law, Marketing, Lincoln University
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Principal Attorney, Zhang Law/High Tech Counsel ®
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Chief Strategist, OPB Media/Diversified Expression™
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Seen on: Daily News, 6ABC, NBC10, Penn Current
Dafan’s story of “Homeless to Ivy League” has been a source of motivation and a driving force behind his determination for success as well as his passion for helping others achieve success.
As a lawyer, techie, entrepreneur, & professor, Dafan has helped startups & entrepreneurs as well as Fortune 500 companies. Most importantly, as a dreamer, Dafan is passionate about helping you reach your potential and achieve your dream. Dafan is a frequent speaker and presenter for many Philadelphia area business support organizations and communities.
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Penn Law JD
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Penn Fels MPA
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Penn Wharton BEPP
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West Chester CompSci
Session 1 (10/17/17): Business Formation - Save time, money and stress down the road
Starting your business right. This workshop discusses the importance of properly registering your business and choosing the right entity before you launch any new business. Topics covered include legal and financial liability protection, tax planning, and practical considerations.
Session 2 (10/24/17): Branding and Positioning - Make your business stand out from the rest
How do you stand out? This workshop discusses the process of choosing a brand identity and developing the appropriate products and services that you should offer. Topics covered include market research, competition analysis, feasibility planning, and practical considerations.
Session 3 (11/7/17): Intellectual Property - Protecting What You Build
Know your rights about intellectual property and other valuables. This workshop discusses good strategies to protect all of your business assets, both physical and intangible. Topics covered include using intellectual property to protect branding and reputation, using agreements and policies to protect business processes and valuables, and strategies to protect all that you worked hard for.
Session 4 (11/14/17): Marketing Strategies - Make your customers notice you
Getting the word out! This workshop discusses marketing strategies available to the entrepreneur. Topics covered include marketing plan development, marketing budgeting, campaigns and materials, different media channels, and other practical considerations.
Session 5 (11/28/17): Business Contracts - Avoid bad deals that can cost you money
Learn to read and understand contracts. This workshop introduces the concept of business contracts and the legal principles you must master to understand contracts. Topics covered include formation, validity, enforcement, and practical considerations.
Session 6 (12/5/18): Financial Planning - Secure the financial future of your business
Getting and spending money. This workshop discuss importance of managing businesses finances wisely. Topics covered include common financing sources, credit and borrowing, budgeting, long term financial planning and analysis, and other practical considerations.
Session 7 (12/12/18): Help Wanted! - Avoid unexpected penalties and complications
What you need to know when you hire. This workshop introduces the basics of labor practice. Topics covered include employee vs. independent contractor, taxes and costs, best practices, handling complaints, and other practical considerations.
Bonus Session 8 (12/19/17): Pitch Party
Join us for our pitch competition. Each participant will have the chance to pitch their new or improved business plans. We will enjoy food and drinks. Prizes will be given for 1st, 2nd, and 3rd place winners. Prizes include: legal, marketing, & wellness service packages valued up to $5,000.
Schedule
6:00 - 6:20 Mingle and Introductions
6:20 - 7:30 Workshop
7:30 - 8:00 Networking
Light refreshment and snacks served
Speakers
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Frequently Asked Questions
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